Lockie The Famous City Dog - Website Design & Branding
Lockie The Famous City Dog - Website Design & Branding
Leveraging our large corporate expertise, we provided a small business with the same processes, skills, and experience, with a budget adapted to their scale.
We designed and launched a vibrant, user-friendly website showcasing Lockie, a well-loved Golden Retriever living in the city, and promoting the release of her new book. The site includes daily updates, a merchandise store, and interactive features for fans.
Leveraging our large corporate expertise, we provided a small business with the same processes, skills, and experience, with a budget adapted to their scale.
We designed and launched a vibrant, user-friendly website showcasing Lockie, a well-loved Golden Retriever living in the city, and promoting the release of her new book. The site includes daily updates, a merchandise store, and interactive features for fans.
Lockie The Famous City Dog - Website Design & Branding
Leveraging our large corporate expertise, we provided a small business with the same processes, skills, and experience, with a budget adapted to their scale.
We designed and launched a vibrant, user-friendly website showcasing Lockie, a well-loved Golden Retriever living in the city, and promoting the release of her new book. The site includes daily updates, a merchandise store, and interactive features for fans.
Key Responsibilities
Client Consultation & Strategy Development - Understanding the unique personality of Lockie and identifying the design and language styles required to appeal to a young audience.
Design & Branding - Creating a design that reflects Lockie's playful spirit while ensuring brand consistency with her existing social media and merchandise.
Content Integration - Adding blogs, photos, and a narrative that highlights Lockie's adventures across Perth.
SEO Optimisation - Ensuring the site ranks well for relevant keywords to reach fans and dog enthusiasts globally.
Merchandise Showcase - Setting up a shop feature to display branded products with a streamlined order process through email.
Promotes a loyal and growing online community
Positive feedback from users regarding design, navigation & content
Increased sales
Enhanced visibility for Lockie and brand alignment
Skillsets Included
Web development and responsive design expertise.
Copywriting and storytelling to reflect the young target audience.
SEO and performance tracking for ongoing visibility.
Brand identity creation and graphic design.
Order management integration through email functionality.
Achievements
Delivered a polished and functional website that highlights Lockie's charm and builds a cohesive online presence.
Launched a blog section with daily updates to promote site engagement and repeat visitors.
Optimised site structure and SEO, leading to increased traffic and better visibility.
Set up a product showcase that highlights merchandise and simplifies ordering.
Responsibilities
Client Consultation & Strategy Development - Understanding the unique personality of Lockie and translating her story into an engaging online experience.
Design & Branding - Creating a design that reflects Lockie's playful spirit while ensuring brand consistency with her existing social media and merchandise.
Content Integration - Adding blogs, photos, and a narrative that highlights Lockie's adventures across Perth.
SEO Optimisation - Ensuring the site ranks well for relevant keywords to reach fans and dog enthusiasts globally.
Merchandise Showcase - Setting up a shop feature to display branded products with a streamlined order process through email.
Skillsets Included
Web development and responsive design expertise.
Copywriting and storytelling to reflect Lockie's adventures.
SEO and performance tracking for ongoing visibility.
Brand identity creation and graphic design.
Basic order management integration through email functionality.
Achievements
Delivered a polished and functional website that highlights Lockie's charm and builds a cohesive online presence.
Launched a blog section within the site featuring Lockie's adventures.
Optimised site structure and SEO, leading to increased traffic and better visibility.
Set up a product showcase that highlights merchandise and simplifies ordering through an approachable email-based system.
Promotes a loyal and growing online community
Positive feedback from users regarding design, navigation & content
Increased sales
Enhanced visibility for Lockie and brand alignment
Key Responsibilities
Client Consultation & Strategy Development - Understanding the unique personality of Lockie and identifying the design and language styles required to appeal to a young audience.
Design & Branding - Creating a design that reflects Lockie's playful spirit while ensuring brand consistency with her existing social media and merchandise.
Content Integration - Adding blogs, photos, and a narrative that highlights Lockie's adventures across Perth.
SEO Optimisation - Ensuring the site ranks well for relevant keywords to reach fans and dog enthusiasts globally.
Merchandise Showcase - Setting up a shop feature to display branded products with a streamlined order process through email.
Promotes a loyal and growing online community
Positive feedback from users regarding design, navigation & content
Increased sales
Enhanced visibility for Lockie and brand alignment
Skillsets Included
Web development and responsive design expertise.
Copywriting and storytelling to reflect the young target audience.
SEO and performance tracking for ongoing visibility.
Brand identity creation and graphic design.
Order management integration through email functionality.
Achievements
Delivered a polished and functional website that highlights Lockie's charm and builds a cohesive online presence.
Launched a blog section with daily updates to promote site engagement and repeat visitors.
Optimised site structure and SEO, leading to increased traffic and better visibility.
Set up a product showcase that highlights merchandise and simplifies ordering.